Montecristo No. 2 Chosen For Spain’s Tauromaquia Series
Spanish cigar distributor Tabacalera S.L.U. has released the fifth edition of Tauromaquia, a limited-edition series that pays tribute to famous bullfighters throughout history. Made exclusively for Spain, these decorative boxes contain regular-production Cuban cigars but are designed with colorful sketches and dark, lacquer piano finishes.
This year’s edition honors José Luis Mazzantini y Eguía, a bullfighter from the 1800s who’s depicted on the outer lid of the box. Inside are 10 Montecristo No. 2 cigars fitted with a foot band to indicate the Tauromaquia series. The cigars have a suggested retail price of 300 euros for the entire box, or 30 euros each (about $328 per box, in U.S. dollars, or $32.80 per cigar), which is nearly 40 percent more than the standard retail price, as typical Montecristo No. 2s go for 21.60 euros ($23.66) in Spain. Only 1,000 numbered boxes are being released.
This is an annual project for Tabacalera. The year before that, it was Juan Belmonte and the Romeo y Julieta Wide Churchill. The first Tauromaquia box featured a sketch of Morante de la Puebla on a box of Montecristo Double Edmundos.
